Mozilla Is Rebranding Firefox, Wants Your Opinion

Mozilla is rebranding Firefox. The company is asking for feedback on the new look, which will try to cover the various Firefox offerings. For most people, Firefox refers to a browser, but the company wants the brand to encompass all the various apps and services that the Firefox family of internet products cover, "from easy screenshotting and file sharing to innovative ways to access the internet using voice and virtual reality." The fox with a flaming tail "doesn't offer enough design tools to represent this entire product family," Mozilla believes.

This time round, the company is looking to come up with a family of icons which will reflect everything Firefox stands for, because apparently the fox with a flaming tail “doesn’t offer enough design tools to represent this entire product family”.

A foxy makeover
Instead of making the icon look more foxy and makes the flames swirl more, Mozilla has decided to start from scratch and has come up with two options, which were posted on the company blogon Monday, July 30.

According to Mozilla, the top icons in the image above will represent the Firefox brand, under which will be all the other products in the line.
The following lines will represent general-purpose browsers (like Developer Edition and Firefox Nightly), singularly-focused browser icons (Firefox Focus and Firefox Reality) and new applications and services, respectively.

And to help with the final decision Mozilla wants you to leave comments and opinions on the announcement blog post. But before you do, read the warning the company has left for you.
Keep in mind that the company isn't crowdsourcing the design and isn't asking for submissions or votes; it just wants your thoughts on the matter.

Mozilla is still exploring options, so the design could still undergo changes, but a final system will be rolled out “over the next few months” after taking into account user feedback and testing.
Firefox will finally mute autoplaying videoscourtesy of new update and will alert you if your online accounts have been hacked.

July 31, 2018