Apple in the past has sometimes reserved access to its
services for its own ecosystem of hardware devices, but recently softened the
stance in a bid to grow its services business.
“We’ll be bringing more of your favourite entertainment into
one place with the launch of the Apple TV app on the all-new Chromecast with
Google TV. With the addition of the Apple TV app, Chromecast with Google TV
users can access Apple TV+ (you’ll need a paid subscription),” Google said in a
blog post.
Apple TV on Chromecast will work in the same way as on other
devices. Users will be able to watch original shows, movies and documentaries,
access their library of movie and TV show purchases from Apple and get
personalised and curated recommendations and Apple TV channels from the app.
“Through Family Sharing, up to six family members can share
subscriptions to Apple TV channels,” Google said.
“With Google TV, you’ll be able to see Apple Originals in
your personalised recommendations and search results, making it even easier to
find your favourite shows and movies,” it said.
Google will roll out the Apple TV app on its new Chromecast
early next year, and on more devices powered by Android TV OS in the future, it
said.
Earlier this month, the tech giant also announced that it
will be adding support for Apple’s audio streaming service, Apple Music, to its
Google Assistant-enabled smart speakers and displays.