By Alois Vinga
The 15th edition of the Sanganai/Hlanganani World Tourism Expo would again this year be held virtually at the end of next month. The event was held virtually last year due to the Covid-19 pandemic.
Zimbabwe is set to host this year's edition of the Sanganai
/ Hlanganani - World Tourism Expo virtually amid expectations to recruit more
international buyers.
In a statement Zimbabwe Tourism Authority (ZTA ) acting
chief executive officer, Givemore Chidzidzi said the just-completed
enhancements on the authority's virtual system to include an 'on-demand"
meeting requests platform, live HD video conferencing and a virtual auditorium
for interactive webinar sessions as well as virtual exhibitor booths will enable
smooth hosting of the expo.
"Sanganai/Hlanganani - World Tourism Expo has remained
relevant during these trying times and this year's edition is expected to
supersede the successes achieved during the 2020 edition. Registration for
exhibitors opens on 15 September and the meeting's diary will open in the first
week of October," he said.
The ZTA boss said this year's edition will see a series of
webinars being hosted and will touch on topical issues including the market
perspective webinar session where agents from key source markets will share
insights on the changing global trends due to the effects of the pandemic.
The expo will be held virtually from the 27th to the 29th of
October 2021 taking advantage of technology to maintain connections with contacts
in key source markets.
"We have seen it prudent to enhance features of the
platform so as to remain competitive and to keep abreast with an international
virtual platform. Furthermore, the platform has become more user friendly as
participants can now schedule meetings using their respective time zones,"
he said.
The recruitment of international buyers for this year's
edition has commenced and the ZTA is optimistic that new buyers will
participate at this year's event.
The forthcoming developments come after the authority
recently collaborated with Rida International Travel Solutions to promote
destination Zimbabwe to over 400 buyers from South East Asia as ZTA adopted to
the new normal in the wake of the pandemic which now defines how to engage with
the markets.
Added Chidzidzi, "Zimbabwe has remained connected to
the market through various platforms and membership in international
associations from key source markets such as Japan Association of Travel Agents
(JATA), African Travel & Tourism Association (ATTA) the UK, Anerkannte
Spezialisten fuer Afrika-Reisen (ASA) Germany."
Alois Vinga
Zimbabwe is set to host this year's edition of the Sanganai
/ Hlanganani - World Tourism Expo virtually amid expectations to recruit more
international buyers.
In a statement Zimbabwe Tourism Authority (ZTA ) acting
chief executive officer, Givemore Chidzidzi said the just-completed
enhancements on the authority's virtual system to include an 'on-demand"
meeting requests platform, live HD video conferencing and a virtual auditorium
for interactive webinar sessions as well as virtual exhibitor booths will enable
smooth hosting of the expo.
"Sanganai/Hlanganani - World Tourism Expo has remained
relevant during these trying times and this year's edition is expected to
supersede the successes achieved during the 2020 edition. Registration for
exhibitors opens on 15 September and the meeting's diary will open in the first
week of October," he said.
The ZTA boss said this year's edition will see a series of
webinars being hosted and will touch on topical issues including the market
perspective webinar session where agents from key source markets will share
insights on the changing global trends due to the effects of the pandemic.
The expo will be held virtually from the 27th to the 29th of
October 2021 taking advantage of technology to maintain connections with contacts
in key source markets.
"We have seen it prudent to enhance features of the
platform so as to remain competitive and to keep abreast with an international
virtual platform. Furthermore, the platform has become more user friendly as
participants can now schedule meetings using their respective time zones,"
he said.
The recruitment of international buyers for this year's
edition has commenced and the ZTA is optimistic that new buyers will
participate at this year's event.
The forthcoming developments come after the authority
recently collaborated with Rida International Travel Solutions to promote
destination Zimbabwe to over 400 buyers from South East Asia as ZTA adopted to
the new normal in the wake of the pandemic which now defines how to engage with
the markets.
Added Chidzidzi, "Zimbabwe has remained connected to
the market through various platforms and membership in international
associations from key source markets such as Japan Association of Travel Agents
(JATA), African Travel & Tourism Association (ATTA) the UK, Anerkannte
Spezialisten fuer Afrika-Reisen (ASA) Germany."
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