The Nigerian Idol season 7 is proudly headlined and
sponsored by Bigi, Naija’s favourite range of carbonated soft drinks with
thirteen variants from the stable of Rite Foods Limited.
The truly world-class and proudly Nigerian brand has started
its journey of refreshing thousands of contestants who appeared for the live
auditions of the season 7 music reality show today in Lagos.
Some of the musical talents who auditioned expressed their
optimism to be selected among the top 500 contestants who will emerge from the
live audition to the next stages, while also applauding Bigi, the beverage
which powered the contestants with the refreshment they needed to go through
the audition process.
Boluwatife Adedugbe, Brand Manager, Beverage and Bakery,
Rite Foods Limited, stated that the turnout at the audition for season 7 is
impressive and commended all contestants for their confidence to embark on the
musical journey to stardom with Bigi.
According to her, “we are elated to witness a day like this
where thousands of talented singers are prepared for a refreshing journey to
stardom. The Bigi brand will ensure that whatever flavour that resonates with
the contestants’ singing abilities, the brand is always there to give
refreshing confidence for their performances as they journey through the
singing competition.”
Adedugbe further emphasized her company’s commitment to
espousing talent discovery in music through platforms like the Nigerian Idol
for young talented singers to find expression and become megastars.
The Bigi brand also ensured that the thousands of
contestants had exciting experiences by making all talents have a taste of the
fantastically refreshing beverage, thereby giving them the opportunity to
choose the flavour that resonates with their personality, talent while giving
them the needed refreshment necessary to emerge a star in their journey.
The refreshing journey continues in the next stage of the
selection process where the 500 contestants selected from the audition will be
judged again and pruned down to 250 contestants. Only 50 contestants will
proceed to theatre week out of the 250 contestants, and the 50 contestants will
be judged based on their creativity, the strength of voice and stage
performances.
Out of the 50 contestants from theatre week, only 10
contestants will emerge for the live performances. All through the processes,
the Bigi brand will be available to provide all contestants at every stage with
the needed refreshment necessary for them to emerge a star in the music
journey.” Fans and lovers of the show are to catch up on the audition and
selection stages on DStv and GOtv in February 2022.
The Nigerian Idol season 7, sponsored by Bigi drinks will
come to an exhilarating climax on Sunday, May 22, 2022, with over a
50-million-naira worth of prizes awaiting the winner.
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