Renowned record producer and music executive, Olumide Ogunade, widely recognized as ID Cabasa, has emphasized the importance of a business-oriented mindset for artists.
This insight was shared during a recent discussion at Toopsoul Studio.
Addressing the state of the music industry in Nigeria, the CEO of Coded Tunes highlighted the necessity for artists to enhance their approach to music creation.
“You need to come into the industry with much more and not just as an artiste. Also, you have to be business-minded. Not just the business of making music but with the sense of making money with it.”
Cabasa further advised artists to make informed decisions when entering into record contracts.
“One of the good things that God has given you is choice. You have a choice to either stay back or stand up and walk away. It is not the business that is having the problem but our mindset.”
ID CABASA began his music career in 2003, following his graduation from Lagos State University. After a short stint in the banking industry, he decided to dedicate himself entirely to music production. He is the founder of Coded Tunes, the record label that has signed notable artists such as Olamide, 9ice, 2Shotz, Reminisce, Lord of Ajasa, Ajayi Brovas, 2Phat, Seriki, and Banky W.