The new TV brand which presently is rated number 3 in the world and reputed to be America’s fastest growing brand birthed in Nigeria with improved picture resolution, viewing experience and a value based pricing model.
While introducing the product to the media and dealers, Chairman of TCL, Mr. Adnan Mehdi said: “TCL the fastest growing brand in technology is going to become the number one in the nearest future. We are doing everything possible to offer this premium brand to home in Nigeria.”
Managing Director, Mr. Hassan Mehdi said: “We have established a new entity for TCL to build trust, transparency and confidence. We hope you enjoy this experience.”
TCL being a global manufacturer of smart products and provider of internet application services was founded in 1981. It has grown from a small joint venture producing audio tapes in Huizhou into a global corporation, which engage in a wide range of business such as telephone, TV, mobile phones, refrigerators, washing machines, air conditioners and many more.
According to Mehdi, ever since its invention in 1981, the brand has globally gained recognition with 19 years of international development history that has produced about 13.2 million sets taking 27 per cent in the North American market, South America 47 per cent and Europe 73 per cent.
TCL Corporation, a global corporate group focused on the production of smart products and the provision of online application services. Since its inception TCL Corporation has since grown from a small local joint venture in China into a global corporation engaged in a wide range of businesses including telephones, TVs, mobile phones, refrigerators, washing machines, air-conditioners, smart health appliances and LCD panels, with a global presence in more than 160 countries and regions in the world. TCL stands for “The Creative Life”, a slogan that represents its aspirations of building one of China’s most innovative and trusted enterprises. The brand strengthens its footprint in the African region with its presence in the Nigerian market through this high decibel launch.
TCL enjoys a brand value of US$ 10.9 billion, ranked seventh among China’s Top 100 Brands in 2015. Backed by strong Research and Development teams, TCL is hopeful of carrying forward the same genesis of an innovative brand in Nigeria. TCL Corporation has 23 R&D centers with over 7,000 researchers and experts. By the end of 2015, TCL Corporation has accumulated 18,813 patent applications, 12,024 of them are invention patent applications. TCL ranked 4thamong all Chinese enterprises in terms of accumulated patents applications and ranked 3rd in invention patent applications.
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