The roll-out of dairy-free Milo
According to CNN Business, the new Milo product is just one of
Nestlé's newest plant-based creations. This dairy-free chocolate beverage is
debuting in ready-to-drink bottles and will be available starting Thursday,
April 8.
These beverages are hitting supermarkets in Malaysia this
week, and Nestlé has plans of launching them in other countries too. It was
mentioned that plant-based Milo is already available in New Zealand and
Australia, but it is in the usual powder form, so the one that will be
introduced this week would be the first ready-to-drink plant-based Milo.
"We are all about giving choices," the head of
Nestlé's Malaysia and Singapore, Juan Aranols, said in an interview. "We
felt that with this growing interest for plant-based products, why not give the
Milo taste everybody loves in a solution that is plant-based?"
Milo is usually made of cocoa, malt extract, and skimmed
milk, and the milk-free version will take out the skimmed milk and will be
replaced by milk powder from oats and soy. The creation of the dairy-free Milo
is one of Nestlé’s steps in its effort to bring the plant-based food trend to
the Asian market.
Plant-based food gaining attention in Asia
In any case, while Nestlé is working on taking plant-based
food in Asian countries, these types of “meatless” products are actually
already well-known in some parts of the region. The main reason for its growing
popularity is the customers’ changing diet.
They now want to shift to healthier options to stay fit and
stay away from sickness. What’s more, they have also become aware of the impact
of meat on the environment, so plant-based food and drink options are on the
rise. However, there is still not much food variety of “meatless” products in
Asia, so Nestlé wants to bring in more plant-based items.
As proof that people in Asia are turning vegan and there is
a growing demand for plant-based food, The Korea Times reported that local food
companies and fast-food franchises including Starbucks Korea, Twosome Place,
Lotteria, Subway, and Burger King are also including “meatless” items to their
menu.
Finally, in S. Korea, even the biggest noodle-maker,
Nongshim, is looking to produce more vegan alternatives for its customers. The
country’s Pulmuone food company is also leading the local market in producing
vegan meat.
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