The report draws on Jumia’s 2021 non-financial data and
provides disclosures in line with Sustainability Accounting Standards Board
(SASB) materiality topics for e-commerce entities as well as the UN Sustainable
Development Goals (UN SDGs).
While recognising the importance of standard ESG focus
areas, Jumia draws attention to the unique role that e-commerce plays in
advancing more equal opportunities in Africa.
As such the company has made its mission, “Leveraging
technology to improve everyday lives in Africa,” the first pillar of its
sustainability strategy.
The report highlights five material themes in the context of
its sustainability strategy:
1. Environment
- Minimizing Impact on Environment
2. Social
- Providing Convenience, Affordability and Accessibility for Consumers
- Empowering sellers, partners, and communities
- Building an engaged inclusive and diverse workforce
3. Governance
- Operating with Strong Governance and Ethical Standards
“We are proud that through our actions and our ecosystem we
are contributing to social development, generating employment and business
opportunities, and closing inequality gaps for thousands of people,” said Jumia
Co-Founders and CEOs Sacha Poignonnec and Jeremy Hodara.
“It is exciting to note that we have endless opportunities
to make choices which are good for our business and also good for our people,
communities and the planet.
As a growing entity on the path to profitability, this
alignment between sustainability and our business objectives is a critical
success factor,” said Jumia Chief Sustainability Officer and Chairwoman Nigeria
Juliet Anammah.
Jumia’s ESG Report follows the publication of the company’s
year-end financial results highlighted by the fourth quarter of 2021 which
marked meaningful acceleration and growth momentum with new records reached
across all usage metrics.
Quarterly active consumers, orders and GMV reached all-time
highs of 3.8 million, 11.3 million and $330 million respectively, increasing by
29%, 40% and 20% year-over-year, respectively.
Copies of the Jumia Sustainability Report are available here
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