Olufemi Adeyemi
Chinese tech giant, Xiaomi is well-known for its sub-brands such as Redmi and POCO that cater for varying audiences; a business model that has proven to be successful over the years. In fact, the company may be diversifying its lineup even further as it's planning to introduce another sub-brand that caters for tech enthusiasts.
According to a report by The Mobile Indian, the upcoming
sub-brand may emulate the past success of OnePlus phones among the tech
enthusiasts crowd. The devices of the sub-brand are claimed to be running
near-stock Android out of the box instead of Xiaomi’s MIUI skin.
Moreover, the report alleges that the first releases of the
new sub-brand will be powered by the Qualcomm Snapdragon 700 series processors.
The base model will feature the Snapdragon 765 SoC, while the more premium
devices will get Snapdragon 778.
Besides that, the sub-brand will also gets three major
Android updates and up to four years Xiaomi security patches.
The new sub-brand may be manufactured in India and will be
priced between Rs15,000 to Rs25,000 (~RM843 to ~RM1405).
However, do take this information with a grain of salt as
Xiaomi has yet to make any official statement regarding the matter. Well, let’s
just wait to find out then.
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