The current state of Western aerospace capabilities is inadvertently contributing to China’s rise as a dominant force in the aerospace industry.
Boeing is facing potential criminal charges from regulators due to safety concerns regarding the 737 aircraft. Additionally, the company is involved in a lawsuit stemming from a mid-air incident. Furthermore, design flaws have resulted in two astronauts being stranded in space.
It has been a typical week at Boeing, the American aircraft
manufacturer that has recently experienced a series of unfortunate events.
Despite the high demand for new aircraft, its primary competitor, Airbus, is
facing challenges due to supply chain issues. This situation presents an
opportunity for Airbus to reassess its leadership and implement bold strategies
to maintain its position in the industry. Failure to do so may result in the
Western aerospace sector losing ground to Chinese competitors.
The global situation Is beginning to present Joe Biden as a
capable and composed leader.
The organization is experiencing a series of unfortunate
events. In recent days, there have been several.
The company stumbles from one disaster to another. In the
last few days, there have been safety issues that stopped one of its spacecraft
bringing two astronauts on the International Space Station back to earth;
American regulators sued the company for sharing information on an
investigation into safety issues that should not have been disclosed; and
families of crash victims demanded that executives face jail at a congressional
hearing.
Chief executive David Calhoun is scheduled to step down at
the end of this year. However, there is very little evidence that the change of
leadership at the top will make any real difference. It is trapped in a cycle
of decline, suffering one setback after another.
In response, Airbus should surely be seizing leadership of
the industry. No one wants to see a rival fall apart and certainly not where
aircraft safety is involved, but it is perfectly normal to push forward when a
competitor is in trouble.
And yet there is very little sign of it.
Last week, Airbus shares dropped by 10pc as the company cut
its forecasts for the year. Its chief executive Guillaume Faury admitted that
it would only deliver 770 commercial aircraft this year, down from earlier
forecasts of 800. The target of producing 75 of its best-selling A320 series
was pushed back from 2026 to 2027.
The problem? It has been hit by a series of supply chain
snarl-ups that have made it difficult to build all the planes it would like to.
Meanwhile, it took a €900m (£760m) charge on its space unit, pushing its
figures even lower. It is hardly surprising that investors are looking for the
emergency exit, with the share price down by almost 20pc over the last month
alone.
Supply issues? Seriously? It is a completely lame excuse.
Sure, building an aircraft has always been a complex task. An A320 has 340,000
parts, and Airbus has more than 12,000 suppliers. No one ever said the
logistics would not require some careful management.
And yet there is nothing new about the supply issues and you
might have expected, with so much at stake, that it would have been sorted out
by now. Likewise, in a week in which the value of SpaceX, Elon Musk’s rocket
company, went above $200bn (£160bn), why is Airbus taking write-downs? Space is
a booming industry and it should be making money.
In reality, Airbus’s top team is looking very tired. Faury
was appointed back in 2019 and in the five years since he has done very little
to improve its performance. It is taking the market for granted. No one seems
to be paying very much attention right now, but China is determined to become a
major player in commercial aerospace.
The Comac C-919 was launched into commercial service last
year, and while it may look suspiciously similar to an A320, it is steadily
proving itself in the market. Last week, Vietnam Airlines said it was looking
at ordering the plane, given the supply issues with both Boeing and Airbus.
Meanwhile the head of Dubai Aerospace Enterprise, one of the
top 10 leasing companies in the world, argued that the C-919 was a “perfectly
fine aircraft” and one that was likely to break the current duopoly. Only last
month, we learned that Comac is now working on plans for the C-939, a widebody
jet that will compete with the A350 and Boeing 777. The blunt truth is that
Comac is determined and well-financed. It will take a significant share of the
industry.
Likewise, Boeing will recover eventually. The company may be
in big trouble right now but it is in the “too big to fail” category. The US
depends on it for defence, as well as for its industrial and export muscle. Its
current leadership may be hopelessly inept, but sooner or later – and probably
sooner – it will start to stage a recovery.
This should be the moment for Airbus to go in for the kill.
It should be stepping up production to meet all the orders it can and finding
new suppliers, or even taking them over itself, to make sure that it can meet
all the demand.
It should be launching new models, even if they are a few
years out, to make sure it has the most modern range of aircraft on the market.
And it should be pressing ahead with new fuels and
lower-emission planes so that airlines can keep flying at the same time as
countries are struggling to meet their net zero targets.
However, this will require new management and renewed
energy. Faury has performed admirably, but he has not fully capitalized on the
opportunities presented by Boeing’s decline or the threat posed by the rise of
Chinese competitors.
The current situation is not satisfactory. Airbus is experiencing difficulties, which are noticeable to shareholders. Regardless of potential negative consequences in France, it is imperative that someone intervenes and demands necessary changes before the situation becomes irreversible. The Telegraph