Nwobu leaves as Sendstack aims for its most ambitious goal yet—achieving $1 million in revenue by 2025, which is four times its earnings over the past three years.
Following her departure, Emeka Mba-Kalu, the CEO of Sendstack, will assume sole leadership of the approximately five-member team as they navigate recent transitions. In October, the company discontinued DLVR, its last-mile delivery aggregator, after three years, citing challenges with scalability. The company has since shifted its focus to fleet management for corporate clients and is now integrating AirTag-like trackers into its offerings.
Prior to her role at Sendstack, Nwobu collaborated with Mba-Kalu at his now-defunct e-commerce venture, Scrader, which she has mentioned as a key influence in the establishment of Sendstack. She initially joined Sendstack as head of growth before becoming a co-founder and COO in August 2021.
In her capacity, Nwobu was instrumental in overseeing operations and sales, and she significantly contributed to the company’s public representation, often showcasing Sendstack at pitch and demo events. Her presentation at a 2023 demo day hosted by Norrsken, a well-known accelerator and one of Sendstack’s investors, gained widespread attention for her articulate and persuasive delivery. However, Sendstack has only secured $350,000 in funding from Norrsken, ODX, and several angel investors.
Before entering the tech industry, Nwobu had a successful five-year career as a supermodel and previously founded Frugirls, a thrift fashion enterprise. The reasons for her departure remain unclear, and both she and CEO Mba-Kalu have chosen not to comment on the circumstances surrounding her exit.