In a landmark event on Monday, February 24, 2025, Konga Communications welcomed a high-level delegation from the National Broadcasting Commission (NBC) to the studios of KongaTV and KongaFM 103.7. The visit marked a pivotal moment in the station’s mission to deliver high-quality, engaging, and regulation-compliant content to its audience.

The NBC team, led by Director General Charles Ebuebu, included Lagos Zonal Director Raphael Akpan and Coordinating Director of Broadcast Monitoring, Susan Obi. They were warmly received by Konga Communications’ leadership, including Ifeoma Ajumobi, Head of KongaTV and KongaFM; Ayo Jimi, Team Lead for KongaTV; Chidi Okenne, Team Lead for KongaFM; and Ahmed Jaiyeola, Team Lead for Operations.

The visit proved to be both insightful and productive, with the NBC providing valuable feedback and guidance on content strategy and operational standards. The commission emphasized the importance of community-focused broadcasting and urged KongaTV and KongaFM to integrate climate change awareness into their programming. This aligns with global efforts to promote environmental sustainability and responsibility.

Additionally, the NBC recommended that the station’s content reflect its core mission by dedicating at least 70% of programming to commerce-related topics and 20% to news. This strategic focus aims to bridge the gap between entertainment and commerce, a key pillar of Konga’s vision. The commission also encouraged the station to foster greater audience engagement by creating open channels for listener and viewer feedback, ensuring that all perspectives—even critical ones—are heard and valued.



A Commitment to Excellence

Ifeoma Ajumobi, Head of KongaTV and KongaFM, expressed her gratitude for the NBC’s visit and reaffirmed the station’s commitment to excellence in broadcasting.

“We are deeply honored to host the NBC team and benefit from their extensive expertise and insights. Their feedback has provided us with a clear roadmap to enhance our content, strengthen audience engagement, and ensure full compliance with the NBC code. At KongaTV and KongaFM, we are dedicated to delivering innovative, commerce-driven, and informative programming while championing vital causes like climate action and community development. This visit has inspired us to raise the bar even higher,” Ajumobi stated.

A Bright Future Ahead

As KongaTV and KongaFM continue to expand their reach and impact, the collaboration with the NBC underscores their commitment to delivering content that educates, entertains, and empowers. With a clear vision and unwavering dedication, Konga Communications is poised to lead the charge in redefining the future of broadcasting.