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    Monday, February 24, 2020

    Mi TV Range to get PatchWall 3.0 Using New Content Partners, Enhanced UI

    Xiaomi entered the television segment years ago with the Mi TV range. The Mi TV 4 was among the earliest affordable smart televisions and made streaming and online content popular among the masses. The television also introduced the PatchWall UI, Xiaomi's custom launcher and software interface for its TVs, followed by PatchWall 2.0 which was launched in 2019. Xiaomi is now in the process of launching PatchWall 3.0, the latest iteration of its UI for televisions.

    Xiaomi's newer televisions, including the Mi TV 4X range launched in late 2019, run on Google's Android TV operating system, with PatchWall 2.0 running as a launcher on top of Android TV's own stock interface. PatchWall 3.0 will function in the same way, and will be pushed out as an update for some of the models.

    PatchWall 3.0 comes with a number of new features and improvements, including enhancements for the UI, cleaner animations, a new font called Mi Lanting Pro, horizontal scrolling, and more. There are also two new content partners which have their catalogues integrated into the content-first interface of PatchWall 3.0. These are Docubay, which streams international documentaries across various topics, and Lattu Kids, which offers over 1,500 hours of child-friendly content.

    Other notable additions include a new dedicated sports channel which will be powered by Hotstar in India, and the Mi List. The sports channel features deep integration with Hotstar and one-click play for specific sports content, based on what is available to watch at the time of watching. Mi List features curated lists of movies and TV shows sorted and created according to genre.

    Xiaomi's PatchWall now has over 20 content partners associated with the platform, which allows for easy access to content on all of the supported services. Popular English and Hindi-focused services such as YouTube, Hotstar, Netflix, and Amazon Prime Video are also linked to the platform, while PatchWall continues to add new partners from across the country. Regional language services such as HoiChoi and SunNxt are already present, as are services such as Hungama Play, JioCinema, and Voot.

    Xiaomi shared some additional insights about the usage of PatchWall, stating that 4.5 billion minutes of content has been streamed on PatchWall since its launch. Around 82 percent of users use PatchWall every day, while 75 percent prefer it as their default launcher for their smart TVs. Avengers: Endgame and Big Boss have been the highest streamed movie and TV show respectively on the platform.

    There is no specific information about which Xiaomi televisions will get PatchWall 3.0 yet, or when it will be rolling out, and we've reached out to Xiaomi for more information on this.
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