The campaign is under the Ghana Tourism Development Project
(GTDP), being undertaken by the Ministry of Tourism, Arts and Culture.
The campaign, which is intended to stimulate domestic and
regional tourism, was tied to the 2023 Kwahu Paragliding Festival to give
patrons a four-day exciting, fun-flying experience on the Odweanoma Mountain at
Atibie-Kwahu.
Speaking at the 15th National Paragliding Festival, CEO of
GTA, Mr Akwasi Agyeman, said the initiative was launched a few years back to
accelerate the pace of tourism through a renewed focus on both domestic and
international visits from the West African region.
"We are also using this occasion to promote the
'Experience Ghana, Share Ghana' Campaign. As we know, we have been very
aggressive on our domestic tourism promotion over the last few years. We are
kick-starting the 'Experience Ghana, Share Ghana' Campaign to start the
process," he said.
"As part of this year's festival, we have been joined
by some cyclists to climb the mountain. We have also added other exciting
activities such as hiking, camping for those who want to spend the nights on
the mountain, a bonfire dinner, and a dancing competition to project Odweanoma
Mountain as a unique tourist attraction on its own where tourists can
paraglide, hike, bike, camp, and have events to promote domestic tourism",
he noted.
Mr. Agyeman added that there would be another paragliding
event in September this year dubbed 'corporate paragliding' in Kwahu as part of
GTA's 50th anniversary activities.
The Deputy Minister for Tourism, Arts, and Culture, Mark
Okraku-Mantey, said the Kwahu Paragliding played a major role in Ghana's
Domestic and International tourism.