With this rollout, Turkish Airlines becomes the first carrier globally to integrate SmartThings technology into its baggage-tracking process—an indication of the airline’s ambition to lead the industry in customer-centric digital solutions. The system also allows passengers to upload a photo of their luggage within the SmartThings Find app, making it easier to identify their bags if they are misplaced or delayed.
The airline says the collaboration marks only the beginning of its work with SmartThings, with plans to explore additional location-based features that could enhance other stages of the passenger journey.
Kerem Kızıltunç, Turkish Airlines’ Chief Information Technologies Officer, described the partnership as a natural extension of the carrier’s commitment to digital innovation. “Turkish Airlines continues to lead the industry on its road to digitalization,” he said. “We are delighted to partner with Samsung to leverage their cutting-edge technology for the benefit of our passengers. We will continue to strengthen our industry leadership with technological collaborations that prioritize guest satisfaction and set new standards for the aviation industry.”
Samsung also positioned the partnership as part of its strategy to expand SmartThings Find across different sectors. “Samsung is expanding the SmartThings Find experience through partnerships across industries to help customers stay connected and at ease wherever they are,” said Jaeyeon Jung, Executive Vice President and Head of SmartThings. “We are delighted to work with Turkish Airlines to deliver a more convenient and streamlined travel experience.”
The collaboration underscores Turkish Airlines’ wider ambition to integrate advanced technology throughout its operations. As Türkiye’s flag carrier, the airline says it remains committed to adopting innovative tools and forming strategic partnerships that enhance every stage of the travel experience.