A new entrant in Nigeria’s beauty industry, Winsome by TAH, has marked a major milestone with the successful conclusion of its first exhibition in 2026, showcasing a wide range of beauty products at highly subsidized prices to attract and empower women consumers.

The exhibition featured an array of Winsome by TAH products, including lip oils, lip glosses, lipsticks and lip pouch accessories, drawing attention from beauty lovers and professionals alike. The two-day event was held across two locations in Abuja — Federal Housing Estate, Lugbe in the AMAC area, and Lobito Crescent, Wuse 2 — expanding its reach to diverse segments of the city.

Speaking at the event, the organizer and Chief Executive Officer of Winsome by TAH, Queen Iyimide Shola-Shittu, explained that the brand was created with a clear purpose: to help women, particularly professional and career-driven women, look good and feel confident effortlessly, even with demanding schedules.

She described Winsome by TAH as more than just a beauty brand, emphasizing its commitment to purpose-driven beauty. “Looking good is good business. Winsome by TAH is a super brand with a dedicated group of dreamers, doers and beauty enthusiasts who believe in more than just products; we believe in purpose,” Shola-Shittu told high-profile participants at the exhibition.

According to her, the Winsome by TAH team combines creativity, expertise and passion to deliver beauty solutions designed to inspire confidence and celebrate individuality. “Together, we work hand-in-hand to craft experiences that make every woman feel seen, valued and unstoppable,” she added.



The exhibition, which was also designed to encourage women to stand out and embrace confidence, attracted a wide mix of attendees, including beauty enthusiasts, fashion entrepreneurs, skincare experts, chief executive officers, executive managers and other professionals.

As part of its collaborative approach, Winsome by TAH partnered with other brands at the event, including Twinkiss Biz Concept, founded by Juliet Okon, and Shop Tisipremium, founded by Miss Toju. The partnerships added variety to the exhibition and reinforced the shared focus on quality and customer satisfaction.

Representatives of the partner brands, Juliet Okon and Miss Toju, assured customers and members of the public of the high quality of their products, stressing that genuine satisfaction remains the foundation of their brands’ success.

With the successful outing of its debut exhibition, Winsome by TAH has positioned itself as a purpose-driven beauty brand focused on accessibility, confidence and modern women’s lifestyle needs.