The show returns after seven years off the air with its
comeback 2021 edition titled “The Age of Craftsmanship.”
Sade Morgan, the Corporate Affairs Director, Nigerian
Breweries Plc, who made the announcement on Wednesday said, “We are really
excited to be bringing back the Gulder Ultimate Search for the viewing pleasure
of Nigerians who have over the years continued to call for the return of the
show.
“The planning team have put in place everything necessary to
give the fans exactly what they enjoy about the show, and I am confident that
everyone will be pleasantly surprised and delighted with what we have in
store.”
Morgan said registration for participants would kick off on
September 1 and close on September 8, 2021.
Screening session for the show starts September 13 in Abuja
and Enugu, while the second screening session kicks off on September 16 in
Lagos.
The show will begin October 16, 2021, and will run till
December 19, when the grand finale will hold.
Gulder Ultimate search premiered in 2004 with contestants
camped in different parts of the country to struggle against themselves and the
wild.
They searched for a hidden treasure that brings the winner
to fame eventually.
The prize rose from N3 million from the first edition to N10
million and a brand new SUV in the last edition.
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