With summer fast approaching, the 100% recyclable Vegan
brand is all about creating the most unforgettable memories with your loved
ones. For Ipanema, summer is more than a season, it's a state of mind that
allows you to conquer.
The partnership with
Minnie Dlamini is a perfect fit, and allows the chic brand to accompany you,
and adapt to any situation and place you find yourself in this summer.
Basically, wherever the summer takes you, Ipanema has got you.
Inspired by Brazilian beach culture, Ipanema is fun, chic
and colourful with every collection brimming with the happy and exotic spirit
of summer.
The new Ipanema collection consists of a variety of styles that includes bright colours & attractive styles that are both exotic and bold & are guaranteed to make them the focal part of your beach outfit. Perfectly fitting for the colourful lifestyle that South African culture is well known for!
And with the brands vision to reduce the environmental
impact each year and preserving all the Earth’s natural beauty for generations
to come, these sandals contain no less than 30% recycled material, & are
100% recyclable, meaning the material can be reused countless times. It is this
strong sense of social & environmental responsibility coupled with
cutting-edge technologies that create our unique style of Ipanema.
“It’s been a while since Ipanema SA partnered with an
ambassador, so we wanted to launch our latest Summer campaign with someone who
not only represents the ethos of the brand, but someone who actually lives the
brand. Minnie Dlamini was such an obvious choice for us.
As a young powerhouse media personality who grew in Kwa-Zulu
Natal, Minnie certainly lives the spirit and culture of the Ipanema brand. She
is iconic in her own right, and represents everything the brand stands for’
stated Ipanema Brand Manager, Janet Scott
‘We are excited to have partnered with Minnie and look forward to a
fruitful partnership - owning Summer 2021’.
Working with a brand that is a 100% recyclable Vegan,
committed to preserving the beauty of this planet and keeping every woman look
fashionable with technology that gives us lasting comfort. What more can one
ask for? It’s time to own summer #SummerBelongsToIpamema" added Minnie
Dlamini, the brand's new face.
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