Redmi Note 11 Series Raise Competition in Nigeria Mobile Market

Chinese, consumer electronics and smart manufacturing company, Xiaomi has brought a new dimension to the competition in the Nigerian mobile market, with the introduction of three new series of Redmi Note 11.

Xiaomi says the series are not only raising the competition bar in the market but also pushing forward the legacy of Redmi Note series.

At a star-studded event held in Lagos on Wednesday, Xiaomi introduced Redmi Note 11 Pro, Redmi Note 11S and Redmi Note 11. The Redmi Note 11 series brings powerful upgrades to its camera system, charging speed, display, and SoC—making flagship-level smartphone performance more accessible than before.

Meanwhile, Xiaomi also announced the official launch of three AloT products: Redmi Buds 3, Redmi Buds 3 Pro and Redmi Watch 2 Lite to enhance smart experiences for different facets of users’ lives.

Raising up the flagship camera experience Redmi Note 11 Pro, and Redmi Note 11S feature 108MP primary sensors, allowing a user to capture and share moments of life in high resolution and true-to-life details.

Utilizing the HM2 sensor with a large 1/1.52″ sensor size, the main camera leverages 9-in-1 pixel binning technology as well as dual native ISO to deliver incredible images with higher dynamic range and colour performance, with excellent results even in dim light, provides more vibrant colours and details, while also reaching as much as 1200 nits to ensure the screen’s clarity even in bright daylight.

Redmi Note 11 is equipped with a Snapdragon 680 processor built using flagship-level 6nm process to deliver superior performance while conserving power. Redmi Note 11 Pro and Redmi Note 11S rise to the challenge with advanced octa-core MediaTek Helio G96 processor and up to 8GB of RAM.

The new devices are equipped with a 5,000mAh large-capacity battery, 67W turbo charging which take as little as 15 minutes to charge 50 per cent of battery.

The director, West Africa for Xiaomi Corporation, Mr. Leo Liu said the mandate of the Xiaomi is to supply Nigerians from all walks of life with the smart, innovative technology they need to live a better life.

He added that the company is committed to bringing the very best smart technology into Nigeria, and is set to expand its repertoire of smartphones and AIoT in the Nigerian smartphone market with the launch of three new devices in the Redmi Note Series.

The sales manager, Xiaomi Nigeria, Ms.  Yang Xingyu[CA1]  who said the smartphone maker has been in the Nigerian market since 2019, added that it is actively expanding its networks through mobile operators and online distributors to increase the availability of their devices at multiple touchpoints with the ultimate goal of establishing stores across the country.

February 24, 2022