The report, citing data from analytics firm Similarweb, said
an average of about 13 million unique visitors had used ChatGPT per day in
January, more than double the levels of December.
"In 20 years following the internet space, we cannot
recall a faster ramp in a consumer internet app," UBS analysts wrote in
the note.
It took TikTok about nine months after its global launch to
reach 100 million users and Instagram 2-1/2 years, according to data from
Sensor Tower.
ChatGPT can generate articles, essays, jokes and even poetry
in response to prompts. OpenAI, a private company backed by Microsoft Corp,
made it available to the public for free in late November.
On Thursday, OpenAI announced a $20 monthly subscription,
initially for users in the United States only. It would provide a more stable
and faster service as well as the opportunity to try new features first, the
company said.
Analysts believe the viral launch of ChatGPT will give
OpenAI a first-mover advantage against other AI companies. The growing usage,
while imposing substantial computing costs on OpenAI, has also provided
valuable feedback to help train the chatbot's responses.
The company said the subscription revenue would help cover
the computing cost.
The availability of the tool has raised questions about the
facilitation of academic dishonesty and misinformation.
Last month, Microsoft announced another multi-billion-dollar
investment in OpenAI in the form of cash and the provision of cloud computing.
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