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    Monday, April 22, 2024

    Apple Close to Finalizing New FIFA Tournament Streaming Rights


    FIFA is close to an agreement with Apple to give the tech company worldwide television rights for a new, month-long World Cup-style tournament, the New York Times reported on Monday.

    The tournament will be held in the United States for the first time next summer, the report said, adding that a deal could be announced as soon as this month.

    The deal could be valued at around $1 billion — a quarter of the $4 billion FIFA had first estimated, the report said, citing three people familiar with the matter.

    Soccer's global governing body and Apple did not immediately respond to a Reuters request for comments. AP

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