The renowned artist Rihanna has entered into a collaborative partnership with the Olympic and Paralympic Games.


Robyn Rihanna Fenty, the Barbadian singer and businesswoman, has revealed that her fashion brand, Fenty Beauty, will be a key partner for the 2024 Olympic and Paralympic Games. The announcement was made by the billionaire singer on social media last Thursday.

“[I] tried to tell yall….we outside all 2024!!!

“[I’m] proud to announce that @FentyBeauty is a premium partner of the Olympic and Paralympic Games baby! FentyxParis2024,” Rihanna announced.

The 2024 Olympic Games will be held in Paris, France, from Friday, July 26, 2024, to Sunday, August 11, 2024.

Canadian singer Celine Dion is scheduled to perform at the opening ceremony.

The Paralympic Games will be held from Wednesday, August 28, 2024, to Sunday, September 8, 2024.

Fenty Beauty Inclusivity

Throughout the duration of the Games, Fenty Beauty is set to furnish 600 volunteers, who are aged 18 to 21, with exclusive makeup kits.

These kits will feature some of the brand’s most adored products, as mentioned by Leadership.

Not only will the volunteers receive these high-quality products, but they will also have the opportunity to learn from tutorials and work with on-site makeup artists.

These makeup artists will guide them in finding the perfect foundation shade.

Fenty Beauty Vision

Fenty Beauty's dedication to ensuring that each volunteer looks and feels their best is exemplified by this gesture. It also demonstrates their support for the success of the Games.

Rihanna's involvement in the Paris Olympics and Paralympics showcases her continuous commitment to celebrating beauty in all its diversity. Additionally, it emphasizes her dedication to empowering individuals through her brand, as reported by The Source.

In discussing her brand's vision, Rihanna expressed, "My mantra has always been and always will be, 'Beauty is there to have fun with. It should never feel like pressure or a uniform.' I hope that sentiment continues, as it offers a remarkably joyful and liberating way to live."

A Grand Collaboration

The collaboration also brings an additional level of anticipation, as supporters wonder if Rihanna will appear at the Games.

The possibility of witnessing the pop icon at the Paris Olympics or Paralympics enhances the allure of this already dazzling partnership.

This initiative goes beyond cosmetics; it is a bold statement on a global scale. As the Paris Olympics and Paralympics draw near, Fenty Beauty's collaboration is poised to be a standout feature of the 2024 Games.

As volunteers get ready to showcase their Fenty Beauty looks, the entire world will be observing, applauding, and maybe even catching a glimpse of Rihanna herself amidst the thrill.