A new chapter in UK outbound travel partnerships is set to unfold this April as The Adventure Connection launches AFRI-LATAM CONNECT 2026, a curated B2B roadshow designed to connect high-value UK tour operators with leading African and Latin American destination management companies (DMCs), lodges and boutique hotels.

Running from Monday 27 to Thursday 30 April 2026, the four-city series will take place across Brighton, London, Cirencester and Manchester, creating a focused platform for product discovery, strategic conversations and long-term commercial partnerships.

A Curated Platform for Strategic Partnerships

AFRI-LATAM CONNECT 2026 is tailored specifically for product managers, heads of product, senior sales leaders and key decision makers within the UK travel trade. Rather than traditional trade-show formats, the roadshow is structured around pre-matched, small-group meetings aligned to product interests and strategic fit.

Participating UK operators can expect:

  • Pre-qualified exhibitors aligned to UK market demand
  • Efficient, pre-matched meetings to maximise time
  • Direct access to decision makers from African and Latin American DMCs, lodges and boutique hotels
  • Market-led discussions around pricing, product development and operational realities
  • Insight into UK outbound travel sentiment, emerging destination trends and evolving traveller expectations for 2026
  • Relationship-first networking designed to build long-term partnerships rather than transactional sales

Alongside structured rotations, each event includes relaxed networking sessions that encourage open dialogue and deeper collaboration.

Featured Exhibitors and Destination Partners

The roadshow will feature a hand-picked selection of exhibitors known for product quality, operational strength and UK market relevance. Confirmed partners include:

  • Ashanti African Tours (Ghana & West Africa)
  • Temple Point Resort (Kenya)
  • Amazing Morocco
  • Venture Uganda

Additional exhibitors will be announced in the coming weeks, with organisers promising a complementary mix of regional expertise and commercial relevance.

Roadshow Format and Schedule

Each city will host a compact, high-impact session:

Brighton – Monday, 27 April 2026 (09:30–12:00)
Venue: Harbour Hotel, Brighton

  • 09:30–10:15: Welcome drinks, event brief and exhibitor introductions
  • 10:15–11:15: Pre-matched small group sessions (four 15-minute rotations)
  • 11:15–12:00: Morning mixer and open networking

London – Tuesday, 28 April 2026 (18:00–21:00)
Venue: The Palm House, Victoria

  • 18:00–18:30: Welcome drinks and introductions
  • 18:30–19:30: Pre-matched small group sessions
  • 19:30–21:00: Evening mixer with drinks and canapés

Cirencester – Wednesday, 29 April 2026 (18:00–21:00)
Venue: The Kings Head Hotel

  • Structured meetings followed by relaxed networking

Manchester – Thursday, 30 April 2026 (18:00–21:00)
Venue: Maya Manchester

  • Pre-matched sessions and evening networking reception

Strengthening UK–Africa–LATAM Travel Links

By hosting events across both metropolitan and regional UK hubs, AFRI-LATAM CONNECT 2026 aims to broaden engagement beyond London and tap into dynamic regional markets. The initiative reflects growing UK interest in experiential travel across Africa and Latin America, particularly among clients seeking authentic, culturally rich and high-quality itineraries.

With its blend of curated matchmaking, insight-driven dialogue and relationship-building opportunities, the roadshow positions itself as a focused alternative to large-scale trade fairs—prioritising depth of engagement over volume.

Registration is now open for UK tour operators seeking to strengthen or expand their African and Latin American portfolios ahead of the 2026 season.