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    Friday, September 3, 2021

    LG Spreads a Message of Hope with Charlie Puth

    LG Electronics (LG) today released its 2021 Life's Good Song and accompanying performance video, headlined by global recording star, Charlie Puth.

    The exuberant, life-affirming tune and rousing video are the highly-anticipated outcome of the company's Life's Good Music Project, part of LG's 2021 Life's Good campaign which launched in May this year. The Music Project was created to give aspiring musical talent around the globe the opportunity to share their unique voices, and received a total of 1,092 total entries representing 36 nations during the submission period. LG's collaborative initiative also struck a chord with audiences worldwide, with related posts on social media garnering more than 68 million total views.

    The winning entrants, selected by Puth himself to collaborate on the 2021 Life's Good Song, are: Americans Stacey Capers of Mebane, North Carolina and Sade Whittier of Long Island, New York; Canadian Stacey Ryan of Vaudreuil-Dorion, Quebec; South Korean Dani Kim of Seoul.

    After their virtual meetup, Puth and the four young Music Project winners started working together on their melodic message of hope and positivity. Guided by Puth's creative vision, each member of the talented team shines on the final recording, contributing to a heartful harmony that inspires gratitude for what we have today, and joy and optimism for what the future holds.

    "As the song's lyrics go, 'sometimes you've just got to pick yourself back up'," said Sade Whittier. "Taking part in LG's project, I learned that anything's achievable if you keep going, and I hope the young dreamers out there will think so too when they listen to the final song."

    "Meeting and collaborating with artists from around the world was an amazing experience and I was so impressed with all of their talent," remarked Puth. "The song we created together is really wonderful and I can't wait for everyone to hear it."

    The Life's Good Song and its timely message of hopefulness will also be coming to TikTok from September 6, to encourage the users to join LG's global positivity movement. Anyone can take part by posting a video of themselves dancing along to the catchy, new track and using the hashtag #LifeisGoodDance.

    LG will also screen the performance video of Life's Good on LG's digital billboards in Times Square in New York City and Piccadilly Circus in London. The Life's Good Song and the performance video can be found on LG's Global YouTube channel and Instagram.

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