Red Media Africa, the public relations arm of the group, earned the award for Best Sustainability Marketing for its collaboration with Segilola Resources Operating Limited (SROL). The honour reflects the agency’s growing reputation for campaigns that blend strong messaging with social responsibility, helping clients navigate reputation, sustainability, and public perception with intent and clarity. Red Media Africa also secured the position of Second Runner-up for PR Agency of the Year, a nod to its consistent performance and industry influence.
Adding to the group’s achievements, subsidiary firm CREO emerged as the PR Agency of the Year 2025. The recognition underscores CREO’s creative range, strategic agility, and ability to execute high-impact communication programmes across diverse sectors.
Now established as one of the most respected recognition platforms in the profession, the Nigerian Marketing Awards continues to highlight top performers setting benchmarks for creativity and strategic excellence. This year’s honours carry additional weight for RED|For Africa, coinciding with its 20th anniversary—a period defined by steady evolution from a youth-focused media outfit into a multidimensional communications group shaping discourse across governance, culture, corporate strategy, and sustainability.
Reflecting on the awards, Group CEO Ayodeji Razaq expressed appreciation to the NMA organisers while reaffirming the organisation’s long-term mission. He noted that the recognitions mirror two decades of work rooted in innovation and a dedication to telling African stories with nuance, ambition, and cultural intelligence. As the group marks its anniversary, he emphasised a renewed commitment to shaping narratives that inspire progress across industries.
With these latest achievements, RED|For Africa further cements its role in steering the future of marketing, storytelling, and brand influence within Nigeria and across the broader continent.